Unreasonable Commitment creates a powerful cocktail.  It happens whenever you plant your flag on any mountain of an idea that you are willing to die for.  Or, in Jerry’s case, when you are staring down the wrong end of a gun barrel. 

There are plenty of friends and colleagues of mine who are motivational speakers. Men and women who speak before large audiences in the hope of disrupting and disturbing your current level of thinking.

Ferris Bueller was right. 

"Life moves pretty fast. If you don't stop and look around once in a while, you could miss it."

Did waking up on the morning of January 1, 2020 – the first day of our new year and decade – feel any different to you?

Bill was once kicked out of Medford High for brawling. Described by some as an irascible hot-headed S-O-B, Bill was scared straight by a school superintendent who warned him he would wind up dead on a saloon floor and embarrass his mother if he didn’t turn his life around.

You believe you have stumbled on to a genius idea.

An explosive brainwave that will fundamentally shift the future of your business and brand.

Growing up on an Iowa farm, Everett watched his father stubbornly resist using new hybrid seed corn, even though it offered a 25% higher yield and was resistant to drought.

Everyone loves a good rags-to-riches story, but have you ever noticed how many people also devour stories of how the mighty have fallen?

If somebody walked up to you today and told you they were going to change every aspect of your business, industry and career, you would likely think they were a little bit south of crazy.

Can you name something that is both deceptively simple and endlessly complicated?

 A journey with a finite beginning and end that reveals how you deal with failure also determines how you achieve success?

It’s a disturbing trend.

One that doesn’t appear to be going away anytime soon.

21st century leaders readily agree it’s a supreme asset to surround yourself with people who are loyal, hard-working and responsive to change.

After meeting more than a year ago in the online world, I finally got to meet them in person last month at the scene of the crime.

The internet has the power to create thousands upon thousands of overnight successes.

The fields of pop culture, business, politics, public activism and others are jammed with people and companies who gain fleeting fame and attention.

It’s one thing to read about a great company and how it positions itself as best in class.

It’s another thing entirely to be on the receiving end of that experience.

You are likely familiar with the phrase, “in order to get to where you are going, you need to know where you came from”.  

You’ve likely heard this before. 

To get everyone pulling on the same rope, high-end, high-functioning organizations place a huge emphasis on leadership and culture.

Sounds simple enough. 

Many years ago, a 12 year old boy had his bicycle stolen. 

He ran to a police officer and told him, if he ever caught that thief, he was gonna give him a whupping. 

The police officer looked the young boy square in the eye and uttered the words that forever altered his life.

How do you define a “legend”?

What qualifies someone or something to be described as “legendary”?