Mission-Critical Decisions

Jun 6

A major decision is weighing heavily on your mind.

You feel its hefty burden when you crawl into bed at night and it’s still there first thing in the morning when you face your mug in the mirror. It’s the kind of life-altering, "rock and a hard place", mission-critical decision that can no longer be avoided, dodged or delayed.

No matter which way you turn or what you decide, there are certain to be casualties, consequences and repercussions.

Doesn’t matter whether this choice involves your career, your business, family, relationships or your personal destiny, you anxiously crave to learn more facts, figures and information. You devour all the research, evidence and data-driven proof you can find in an attempt to validate and confirm the road you are about to take. Like staring down the end of a gun barrel, the question is not what happens if you move forward and act on your instincts, but what happens if you don't? Because, once you make THIS decision, there is no going back.

It might help to know that in many ways, you are now standing firmly in Dwight’s shoes as the Kansas native fretted, analyzed and agonized over the biggest decision he ever had to make, knowing the fate of the entire free world depended on it.

74 years ago today, Dwight gambled that a break in the weather would allow 176,000 troops to storm the beaches of Normandy and blast their way through Adolf Hitler’s heavily defended Atlantik Wall. Ultimately, the final decision - after all the facts were in - amounted to a simple choice by General Dwight D. Eisenhower to metaphorically, “burn the boats”.

If there are boats that need burning in your life or career, here is what’s involved in making MISSION-CRITICAL DECISIONS on this edition of The Reinvention Chronicles.

"Dig up all the information you can, then go with your instincts” GENERAL COLIN POWELL

p.s. ... No matter how much data you accumulate, there will never be enough empirical or statistical evidence to make a massive decision. Former U.S. Secretary of State, General Colin Powell, called it the 40-70 Rule: Every time you face a tough decision you should have no less than 40% and no more than 70% of the information you need. Make a decision with less than 40% of the info means you are shooting from the hip. Mistakes and foul-ups are inevitable. Conversely, waiting for more than 70% of the information you need to make the decision means opportunity has usually passed. Someone else will beat you to the punch. More than 70% of the info also means you no longer have a decision on your hands, but a foregone conclusion.

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