• 2019-03-18

Could One Story Grow Your Business?

Deep inside all of us, we all possess a story that speaks to the power of human values. 

A story based on our own truth. 

A truth often buried within us. One that is just dying to come out.

So that you can connect with others in a more meaningful way.

So, What if the power of your own transformative story was essential to growing your business?

Despite all that has been posted online and shared on YouTube, the magical power of story is something that is still not readily appreciated or understood, especially in the business world. 

Judging by how most companies and small businesses market themselves, it seems far easier to deliver sales pitches through irritating email blasts than it is to open up and share something more deeply and profoundly personal. 

A story all your own that allows people to get to know the real you.

And establish a foundation that just might inspire a level of trust and connection that others will be naturally drawn towards.    

On a recent edition of the Toronto-based, Thought Leader Revolution podcast, I had the pleasure of joining host Nicky Billou and share ideas about the impact of our own personal stories.

It’s not always easy, but sharing our own, true-life stories that others can identify with and relate to is a topic we explore in greater depth on this edition of Leaders & Legends.

You can listen to the entire podcast below...

     Stories constitute the single most powerful weapon in a leader’s arsenal.

Dr Howard Gardner, Professor Harvard University

Check out Nicky's Podcast - The Thought Leader Revolution -  on iTunes 


As the wheels of business turn faster each quarter, your company or industry association may be making plans to stay ahead of the relevance curve. In that spirit, we are now booking events for 2019 and 2020 with organizations like the Packaging Distributors of America.  The goal? To dramatically rock your next conference with keynotes and workshops that inspire audiences to achieve a new level of “STADIUM-SIZED PERSPECTIVE”

For booking inquiries, let's connect.

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**Big shout out to Josh Parlee at CreoVisuals for creating the video above (and all videos we produce).  If you need a video genius (we're not kidding), contact Josh here.  

First Photo by Raj Eiamworakul on UnsplashSecond Photo by S O C I A L . C U T on Unsplash